YouTube Users Watch over 100 Videos per Month

Did you know that the average YouTube user watched over 100 videos during the month of May? comScore released a video matrix today about online user-ship of services like YouTube, Hulu, and more. The stats show that there are 183 millions users in the US that watch internet video. Setting a new record, the average YouTube user watched 101.2 videos during the month of May and 14.6 billion total views.

This demonstrates the opportunities that are available online by getting involved in video marketing, demos, tutorials, recorded webinars, and other ways to post information online.

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SEO – Only 1 Component of Internet Marketing Success

Search Engine Optimization (SEO) is one of the big buzz words in internet marketing, but the truth is that SEO is only one component of creating a successful web presence. Yes, search engines like Google are the most common tool that people use to try to find a business and showing up on the front page of organic searches is very important. Does this mean that you should spend your entire marketing budget, time, and energy toward SEO? NOOOOO! Here is why…

There are multiple resources available on the internet to drive users to your website. Social networking sites are now becoming very mature and offer even more capabilities than their early years.

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Provide Valuable Information for FREE

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It is incredibly important to provide valuable information to your customers and prospects. Demonstrate that you are an expert in your industry and teach people how to talk-the-talk and walk-the-walk when it comes to your products and services. Oh yea… and do it for FREE.

What are the benefits of providing free information?
To start, you need to give your customers a reason to listen to you when you make a recommendation for why they should buy your product or service. Demonstrating the do’s and don’ts, things to be aware of in competitors, etc. are great information for clients that don’t have your industry knowledge. This is a way of building trust.

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Improve Google Places Listing With Sponsored Tag

Editor’s Update – 4/28/2011 – Google recently announced that they are no longer supporting this feature in Google Places

Google has recently added a new sponsored link feature to Google Maps listings that is meant to increase the effectiveness of your listing on Google Maps. The new feature is called a ‘Sponsored Tag’. For a flat fee of $25 per month. You can add a sponsored link to your listing via Google Places. The listing appears on Google Maps searches as well as some organic searches that display map results. The intention of this new sponsored link is to give users another link to click on your business.

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CPD Launches New Website

June 8, 2010 – San Diego, CA – Crown Point Design (CPD) is happy to announce the launch of their new website – www.crownpointdesigns.com. The design is intended to provide information on our services including website design, internet marketing, corporate branding, web hosting, logo design, SEO, email marketing, and more. An extensive client portfolio showcases some recent website projects.

A large effort in the new design is to demonstrate how to tie together social media with corporate branding.

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BP Buying Top Google Keywords for “Oil Spill”

BP is demonstrating how to effectively utilize search engine marketing by buying Google’s top keyword search for the term ” Oil Spill”. When you search this term in Google you will see BP as the top and only search option in Google. The link takes you to a news page on the BP website where they are publicizing their efforts to respond as quickly as possible to the oil spill they caused over 50 days ago.

Sponsored search is also known as Pay Per Click Advertising (PPC) or Cost Per Click (CPC) because you only pay when your ad is clicked on, not when it appears. Therefore, if you click on the link to BP’s sponsored ad for the term “oil spill” they will be charged for your click.

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Apple messing with the wrong company: Adobe

Yesterday’s exciting release of Adobe CS5 included new features that allow users to build programs in Flash and then convert the software into IPhone Apps which can then be sold in the IPhone Apps Store.  This technology is one of many improvements Adobe has made in the effort to allow designers to develop applications without writing code.

Prior to the major release made by Adobe, Apple made a change to their developer agreement (Clause 3.3.1) that only allows applications that are built in Apple’s approved programming languages – Object C and C++. This clause is directly geared toward programs that are developed in Flash and the new technology that Adobe has worked hard to release.

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