Are Web Directories Still Worth It?

Important Directories to be listedI have had a lot of questions lately about whether submitting to online directories is still worth the effort to improve your web traffic? The buzz has certainly died down over the past couple of years about the importance of directory listings. However, having a presence in industry related directories is still worth the effort. As a member of my San Diego SEO group stated, the trend has been towards relevance. So gone are the days of submitting to a dozen random directories, instead pick niche dorectories that are relevant to your industry.

The big recognizable directories are still

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5 Tips To Better SEO

Search Engine Optimization is a constantly changing topic, but some things remain the same like making your content easy to read for users and search engines alike. This tutorial looks at 5 on-page SEO techniques that will help search engines like Google to better understand the content of your website. It should be noted that…

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Thinking Like A Search Engine

Thinking like Google for SEOWith all the marketing and tactics that are used in search engine optimization, it is sometimes helpful to pause and think like a search engine. What is the goal of a search engine? To put it simply, they are trying to provide you with the information you are looking for based on your search. Search engines get smarter and smarter and even over the past 5 years, 3 years, or even 1 year, you can see significant improvement in the sophistication of Google and others.

Have you ever read the mission statement of Google?

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SEO – Only 1 Component of Internet Marketing Success

Search Engine Optimization (SEO) is one of the big buzz words in internet marketing, but the truth is that SEO is only one component of creating a successful web presence. Yes, search engines like Google are the most common tool that people use to try to find a business and showing up on the front page of organic searches is very important. Does this mean that you should spend your entire marketing budget, time, and energy toward SEO? NOOOOO! Here is why…

There are multiple resources available on the internet to drive users to your website. Social networking sites are now becoming very mature and offer even more capabilities than their early years.

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sitemap.html Vs. Sitemap.xml

There are two types of sitemaps that you can create to help search engines crawl your website. The first is an HTML file labeled sitemap.html. This file provides the links to all the pages within your website in a simple list fashion and usually categorized. They HTML file helps search engines figure out how all the pages on your site are linked together so that it does not miss anything as it crawls your site. This is also helpful to users who may be looking for a page in a paticular category or section of your website. The sitemap.html file should be linked from the most important areas of your website (usually the home page).

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Using Video to Improve your SEO

Google recently announced its plans to discontinue the services of Google Video. This comes as no surprise to many as rumors have gone around for a while about Google’s plans to increase the use and relevance of YouTube videos.
YouTube
YouTube

Google purchased YouTube in Oct. of 2006 for a lofty $1.65 billion. YouTube is still seeing daily video uploads in record quantities. So how can utilizing YouTube video help your SEO?

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Optimize Your Page Titles

One of the most common SEO tips that we give as part of Crown Point Design’s free SEO site consultations, is to optimize the page titles on your site.

Page Title

Page Titles are located in the very top left corner of your web browser. We often find that websites are using the same page title for every page and is usually very generic such as:

<title>Crown Point Design – Home</title>

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3 Tips for SEO: 1) Patience 2) Patience 3) Patience

All companies are competing for the same landscape… to be on the first page of search results. Perhaps you have done everything right and your site follows all the white-hat SEO guidelines. So, why are you still buried in the mix of competitors? The answer may be as simple as patience.

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