The Use of Color in DesignLet’s Colour is a worldwide initiative to transform grey spaces with colourful paint. This 2 minute global film was shot by multi-award winning director Adam Berg over four weeks in Brazil, France, London and India. Every location is real and they remain transformed by a palette consisting of 120 different colours. The people in the film are not actors, they are real people who rolled up their sleeves to transform their community with colour. Read more about the Let’s Colour project here:

Client/ Brand: Akzo Nobel/ Dulux
Agency: Euro RSCG London
Copywriter: Fábio Abram
Art Director: Bráulio Kuwabara
Creative Director: Fernanda Romano
Creative Content Editor: Rebecca Campbell
Digital Art Director: Mariana Costa
Agency Producer: Jodie Sibson Potts
Account Director: Ken Mulligan
Director: Adam Berg
Production Co: Stink
Production Company Producer: Ben Croker
Director of Photography: Linus Sandgren
Documentary Director: Andrew Lang
Post Production:
Telecine: MPC LA
Post Production: Glassworks
Editor & Company: Paul Hardcastle at Trim
Music & Music Publisher: Jonsi/ Universal

Music: ‘Go Do’ by Jonsi

This is an awesome video about helping transform the beauty of our everyday lives and the community and spirit of the cities involved.

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